Pierre Matisse
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At Ward Moretti, we believe that art history isn’t just written by artists and collectors, but also by the dealers who connected and supported them. These figures did more than sell paintings; they steered taste, built markets, and helped form the institutions we now revere.
Much of our work involves sifting through archives to uncover the histories of the paintings we handle, and we often rely on the detailed (and sometimes colourful) records left by dealers. This series celebrates their significance, each instalment focusing on one dealer who helped shape the story of art.
Today, we turn to the Pierre Matisse Gallery, one of the most important bridges between European modernism and the American art market in the mid-20th century.
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The Son of Henri Matisse
Born into art, Pierre Matisse was the youngest son of the esteemed painter Henri Matisse, but he chose not to follow his father into the studio. Instead, he gravitated toward the market. He started dealing in Paris in 1923, but swiftly moved on to New York where he began selling prints and drawings through the Weyhe gallery, before working with the art dealer Valentine Dudensing at the Valentine Gallery.
Pierre Matisse kept true to his roots, focussing on modern artists working in France and in 1931, he opened the Pierre Matisse Gallery at a time when modern European art was still regarded with scepticism by much of the American public.
Operating from the renowned Fuller Building on East 57th Street, the gallery quickly became a crucial conduit for European artists seeking an American audience. His debut exhibition in November 1931 showed artists such as Georges Braque, André Derain, Raoul Dufy, Jean Lurçat, Henri Matisse, Pablo Picasso, Georges Rouault, and Henri Rousseau.
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Diego Giacometti, Promenade des amis Console, c. 1977, patinated bronze, 90 x 122 x 34 cm., handled by Pierre Matisse Gallery, recently acquired by Ward Moretti for a private collector
Championing Modernism
Pierre Matisse’s most enduring contribution was his role in establishing modern European art as a serious and collectable category in the United States. At a time when American taste remained cautious and often conservative, he introduced work that challenged traditional ideas of representation, form, and subject matter.
Through a carefully calibrated exhibition programme, the Pierre Matisse Gallery presented artists such as Joan Miró, Pablo Picasso, Alberto and Diego Giacometti, Paul Klee, Jean Dubuffet, Georges Rouault, and Yves Tanguy, allowing American collectors to encounter modernism in its many forms.
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Crucially, Matisse understood that unfamiliar art required context. His exhibitions were accompanied by thoughtful catalogues and sustained critical engagement, helping collectors and institutions develop confidence rather than simply react to novelty. This approach proved decisive in moving modern European art from the margins of curiosity into the core of American collections.
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Pablo Picasso, Femme Nue, 1910, watercolour on three joined pieces of paper, 30.16 x 12.38 cm.
Handled by Pierre Matisse Gallery, recently sold by Ward Moretti
Opening the American Market to Picasso
Although Pablo Picasso was already widely known in Europe by the 1930s, his position in the American market was far from secure. Pierre Matisse played a crucial role in deepening Picasso’s presence in the United States by placing works with influential collectors and institutions and ensuring consistent, serious exposure.
Rather than presenting Picasso as a single stylistic phenomenon, Matisse emphasised the breadth of his production — from Cubism to Surrealism and beyond — helping American audiences understand Picasso as a defining figure of modern art rather than a passing avant-garde sensation.
This sustained advocacy contributed to Picasso’s popularity in the United States, paving the way for the museum retrospectives and institutional acquisitions that would follow in the postwar years.
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Legacy
The legacy of the Pierre Matisse Gallery is inseparable from the internationalisation of modern art. It helped establish New York as a serious centre for European modernism and laid the groundwork for the city’s postwar artistic dominance.
By introducing generations of American collectors to artists like Miró, Giacometti, and Dubuffet, Pierre Matisse reshaped institutional collections and public taste alike. His gallery did not chase trends; it built confidence, understanding, and continuity.
In short, the Pierre Matisse Gallery was more than a showroom — it was a cultural bridge. Through patience, scholarship, and quiet conviction, Pierre Matisse ensured that modern European art did not merely arrive in America, but took root.
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Juan Gris, Nature Morte, 1916, oil on panel, 64 x 80.5 cm., Handled by Pierre Matisse Gallery, recently sold by Ward Moretti.




